Finally, URT will refer to the classic theory by Berger that theorized that humans use specific strategies and cues before divulging more personal information p. URT will be discussed more thoroughly later in the paper.
In our discussion, it is important to review relevant literature regarding technology, use of social media and relationships , communication and online dating in general. Berger and Calabrese , Dawkins, and Gibbs et al, will give relevant background information and details. Gudykunst will also discuss how URT applies within the contexts of different ethnicities and sex. This will allow us to get comprehensive background information.
Next, it is important to have a basic understanding of how CMC developed and the early schools of thought that analyzed this interaction Parks, While highly pessimistic, Parks offered evidence that online relationships can not only be successful, but can develop into eventual FtF interaction. Sheldon will show that interaction on Facebook offers a wealth of information regarding how we deal with uncertainty within a network where we tend to know most of the individuals in person, or have at least met them on one occasion.
Also, Sheldon will demonstrate that individuals in SNS use specific cues and elements of interaction alongside strategies of URT to predict their behavior. Finally, we will investigate how online dating sites like eHarmony integrate scientific principles of communication and how well they apply to URT. A general view of the process of meeting individuals and how communication is facilitated will be offered by the eHarmony website eHarmony, N.
This will allow us to analyze exactly how applicable URT is to CMC settings and how well the dating service tailors to the different context of communication. Furthermore, we will look at case studies specific to online dating sites like Match.
Gibbs will provide an in-depth study of Match. Specifically, what strategies are mostly utilized and what cues are critical to the overall interaction. In meeting new people FtF, we tend to engage in behaviors that reduce our uncertainty about the other person. The way in which we reduce this uncertainty is by utilizing the seven factors: This original URT was supplemented by Berger by including that humans tend to reduce uncertainty by utilizing one or all of the three strategies: Of the strategies listed, observing others where the person is likely to act natural is passive while being in direct contact with them is active Twente, N.
An interactive strategy, however, includes communicating with the person directly in an effort to find out more about the person. The interactive strategy of engaging in information seeking behavior is by far the most important aspect of reducing uncertainty. This means that as we meet new people, we want to find out more about them to reduce our uncertainty about them. However, studies suggest that we are also hesitant to divulge personal information about ourselves so easily. This means that as we are looking for information about others, we tend to only divulge information at the same rate as other people do in FtF communication.
This would make sense as we tend to fear judgment by other people that we do not know as well. There also exist some demographic differences in URT. Moreover, their results did not suggest that gender played a role in using uncertainty reduction strategies Gudykunst, , p. This means that men and women tend to act similarly in reducing uncertainty in social situations. Essentially, the URT strategy of information seeking was higher in those that were more self-conscious of their behavior.
Other than that, ethnicity and gender did not affect URT in the FtF context that the study was researched within. Next, it is important to understand the early schools of thought and development of online communication. His literature review argued that this was true because people within CMC settings exert more verbal aggression, blunt disclosure and negative behavior in comparison to groups in FtF settings Parks, , p.
Despite the negative feedback from other scholars, Parks found evidence that online relationships can develop and people can adapt their behavior to account for the missing aspects of interaction, like physical proximity and frequency. For instance, even in early as , Parks argued that online settings can foster the growth of meaningful relationships, despite the shortcomings of missing cues in FtF communication. Even more surprising is the notion that the relationships that developed online tended to expand to FtF communication over time:.
Although nearly all respondents used direct E-mail About a third had used the telephone The average number of channels used was 2. These findings imply that relationships that begin on line rarely stay there Parks, , p.
This research implies that even as early in , the internet and CMC did foster the development of new relationships that eventually extended out of the scope of online interaction.
This had a lot to do with how users managed uncertainty with the tools they had. Since visual and aural cues were not always present, the use of smileys and other improvised cues were used to develop rapport with other individuals Parks, , p.
Essentially, the way that people communicated online in involved an adaptation of visual cues to textual ones. By , the growth of online dating sites resulted in services that were tailored specifically to meet the needs to people looking to find relationships online. These services were designed to facilitate, foster and encourage the growth of successful relations that extended outside of CMC.
Indeed, from to , not much has changed in terms of what is possible within the realm of CMC. While users can share photos, videos and other forms of multimedia, the factors of proximity and physical cues are still not there. Essentially, CMC settings are successful in fostering relationships because visual cues are not requirements of interaction and when they are necessary, textual cues were seen to be comparable alternatives.
Facebook relationships thrive on the level of intimacy within self-disclosure. This means that the more we disclose to others in terms of quality, not so much quality, the more meaningful the relationship becomes. This supports URT because as we disclose more and trust others, we develop stronger relationships. As we develop stronger online relationships, we reduce the overall uncertainty about the other person.
Thus, interactions on Facebook appear more like FtF communication than meets the eye. As predictability was also a critical aspect of URT, the evidence would suggest that CMC relationships that developed on Facebook took on the same conventional characteristics of FtF interactions. Also, when your sample document is complete, it will be reviewed by our highly trained editorial staff.
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